{"id":177,"date":"2016-02-25T09:05:01","date_gmt":"2016-02-25T17:05:01","guid":{"rendered":"https:\/\/metapix.us\/metablog\/?p=177"},"modified":"2025-09-28T07:41:25","modified_gmt":"2025-09-28T15:41:25","slug":"partnership-marketing","status":"publish","type":"post","link":"https:\/\/metapix.us\/metablog\/partnership-marketing\/","title":{"rendered":"PARTNERSHIP MARKETING"},"content":{"rendered":"<p><a href=\"https:\/\/metapix.us\/metablog\/wp-content\/uploads\/2016\/02\/blog-marketing-with-partnerships.jpg\" rel=\"attachment wp-att-178\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-178\" src=\"https:\/\/metapix.us\/metablog\/wp-content\/uploads\/2016\/02\/blog-marketing-with-partnerships.jpg\" alt=\"Partnership Marketing\" width=\"635\" height=\"635\" srcset=\"https:\/\/metapix.us\/metablog\/wp-content\/uploads\/2016\/02\/blog-marketing-with-partnerships.jpg 635w, https:\/\/metapix.us\/metablog\/wp-content\/uploads\/2016\/02\/blog-marketing-with-partnerships-150x150.jpg 150w, https:\/\/metapix.us\/metablog\/wp-content\/uploads\/2016\/02\/blog-marketing-with-partnerships-300x300.jpg 300w, https:\/\/metapix.us\/metablog\/wp-content\/uploads\/2016\/02\/blog-marketing-with-partnerships-125x125.jpg 125w\" sizes=\"auto, (max-width: 635px) 100vw, 635px\" \/><\/a><\/p>\n<p>This fabulous corporate headshot was produced by <a href=\"http:\/\/lisadeneffe.com\/\" target=\"_blank\">Lisa DeNeffe Photography<\/a> &#8211; a business we are lucky to work with from time to time.\u00a0 The model is one of our long-time and favorite clients, Rosemary Camposano of <a href=\"https:\/\/www.haloblowdrybar.com\/\" target=\"_blank\">Halo Blow Dry Bars<\/a> and G3 Strategy.<\/p>\n<p>Lisa and Halo have put together their services in such a great way.\u00a0 Halo is offering a discount to Lisa&#8217;s clients on hair and\/or makeup styling before their photo session.\u00a0 And Lisa is offering Halo clients a discount on a corporate head shot package.<\/p>\n<p>Both Halo and Lisa will send an e-mail campaign to their clients, so Halo will be introduced to potential new clients and vice versa.\u00a0 There will also be printed collateral for display and hand-outs and the web page version of the Halo e-mail campaign can be linked to from blogs and social media.\u00a0 At the least, each business is generating new in-coming links from credible sites to their own website for a nice search engine optimization boost.<\/p>\n<p>Partnership marketing is a win-win situation.\u00a0 Your business&#8217; clients win as they get an introduction to a new service or business and they get a nice deal.\u00a0 Your business wins with exposure, added brand recognition, and SEO.<\/p>\n<p>MPS wins too!\u00a0 We have the opportunity to work with these great businesses and we developed the e-mail campaign Halo will send.<\/p>\n<p>And my Facebook post for Halo reached eighty Facebookers in the hour after being posted.<\/p>\n<p>TIPS! Think about the types of services that would complement your business and would be of benefit to your clients.\u00a0 This is such an excellent sample &#8211; what could be better than hair and makeup right before a photoshoot?\u00a0 Find a partner:<\/p>\n<ul>\n<li>with an over-lapping target market to your business,<\/li>\n<li>with a nice-sized e-mail list and\/or blog following,<\/li>\n<li>with the ability or contractor able to bring about a quality e-mail campaign and print collateral,<\/li>\n<li>and with your level of energy and commitment to work to maximize all possible marketing pathways to make the partnership a success.<\/li>\n<\/ul>\n<p>Thanks for reading &#8211; Rachel<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This fabulous corporate headshot was produced by Lisa DeNeffe Photography &#8211; a business we are lucky to work with from time to time.\u00a0 The model is one of our long-time and favorite clients, Rosemary Camposano of Halo Blow Dry Bars and G3 Strategy. Lisa and Halo have put together their services in such a great&#8230;  <a class=\"excerpt-read-more\" href=\"https:\/\/metapix.us\/metablog\/partnership-marketing\/\" title=\"ReadPARTNERSHIP MARKETING\">Read more &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,4],"tags":[75,52,23,74],"class_list":["post-177","post","type-post","status-publish","format-standard","hentry","category-client-support","category-marketing","tag-brand-exposure","tag-getting-new-clients","tag-marketing","tag-partnership-marketing","wp-sticky"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>PARTNERSHIP MARKETING - Metapix<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/metapix.us\/metablog\/partnership-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PARTNERSHIP MARKETING - Metapix\" \/>\n<meta property=\"og:description\" content=\"This fabulous corporate headshot was produced by Lisa DeNeffe Photography &#8211; a business we are lucky to work with from time to time.\u00a0 The model is one of our long-time and favorite clients, Rosemary Camposano of Halo Blow Dry Bars and G3 Strategy. 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